PINK

January 28, 2018


On Saturday January 27, 2018 the City of Chattanooga held the thirteenth annual Pink Gala.  This remarkable event is held to benefit the MaryEllen Locher Breast Cancer Center at Chattanooga Memorial Hospital.  Pink, honors the legacy of Mary Ellen, and remembers all of those who have lost their battle with cancer, and celebrates those survivors that continue after their illness is cured.   This event provides additional funding to maintain the most comprehensive breast cancer center in the region and in the state of Tennessee.

Breast cancer has affected each of us in some manner.  The American Cancer Society estimates that breast cancer in men in the United States for 2018 estimates are:  approximately 2,550 new cases of invasive breast cancer will be diagnosed.  About 480 men will die from breast cancer.  The lifetime risk for women:   Women in the U.S. have a “1 in 8” (or about 12 percent) lifetime risk of getting breast cancer. This means for every eight (8) women in the U.S., one (1) will be diagnosed with breast cancer during her lifetime.  HUGE NUMBERS.  The diagnosis of cancer affects not only the individual’s health but every aspect of family life.  As a comprehensive breast cancer center, the MaryEllen Center receives patients and provides state-of-the-art treatment while supporting then with nurse navigators, social workers, genetic counselors, and dieticians.  The Pink event has raised over $3.4 million dollars since its inception in 2006.  All money raised is used locally and directly affects impacted families in the Chattanooga Community.

We are going to take a pictorial visit to the event last night starting with the program.  As you can see, the theme for this year’s event was “A Night in Old Havana”.  I have to believe the day after the 2017 Pink Gala the organizers started working on the 2018 event.  The planning was absolutely flawless with every detail covered.  There were one hundred and thirty-seven (137) tables with ten (10) chairs per table.  Every chair was filled.  Each table had a “captain” responsible for inviting guests.  There were no empty chairs that I could see.

The program for the evening is given below.   As you can see, included was a remarkably great dinner including a delicious Cuban sandwich offered as appetizer.  It was GOOD.

As we entered the Chattanooga Convention Center we heard the Cuban band playing loud and clear.  No mistaken the origin of the music.  Accomplished musicians doing what they do best—warming up the attendees.

You can see from the digital picture below, the auditorium was decorated remarkably well with table cloths and napkins, obviously, PINK.  The size of the auditorium easily accommodated the fourteen hundred (1400) people in attendance.

The two best words any party-goer can hear, “open bar”.  There were no fewer that four bars open for business that night with no charge to the party-goers.

After a GREAT dinner, a silent auction was held to raise additional funds for the Center.

I want to give you an idea as to what items were offered for the auction.

  • A painting of the auditorium by noted Chattanooga painter Liz Lindstrom. The value of that painting was set at $3,500. Lindstrom was painting when we arrived so the finished work is not shown below but you can get some idea as to the quality of the piece.

  • QUARK Sculpture—Value, $30,000. (NOTE:  The final bid was approximately $38,000.)
  • Diamond necklace valued at $6,500.00
  • Hammerstein Highland Lodge in Jamaica. Six nights–$15,500.00. This is a gated community with every amenity you can think of.  Great place to escape—but with a price.
  • EPB (Electric Power Board) of Chattanooga Small Business Advertising Package—Valued at $9,000.00
  • Custom Men’s Suit by Bruce Baird—Valued at $1,000.00
  • Whirlpool Stainless Steel Refrigerator—Valued at $2,200.00
  • Porsche Driving Experience—Valued at $500.00.
  • Black Cashmere Cape with Fox Trim—Valued at $3,000.00
  • BMW Baby Racer—Valued at $129.00
  • Wine Cellar with Cooler—Valued at $1,550.00
  • Alabama Football Tickets—Valued at $600.00
  • Destin Condo at Breakers East—Valued at $3,400.00
  • Personal Jet Experience—Valued at $3,700.00

There were eighty items auctioned off that night during the benefit.  All items were sold. Nothing left.

After the auction, a terrific band called dancing to Party on the Moon.  I have no idea as to where this band came from but they were not local.  Eight members banging it out.

All-in-all, great event for a GREAT cause.  Everyone had a marvelous time.  We left at 10:45 which is later than I stay up 364 days each year but that’s ok.  None the worse for the wear.

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