INFLUENCERS

June 6, 2020


Some of the most remarkably written articles are found in the publication “Building Design + Construction”.  This monthly magazine highlights architecture, engineering and construction (AEC) describes building projects and designs around the world.  Many projects underway are re-construction and/or refurbishment of existing structures; i.e. schools, churches, office buildings, etc.  The point I’m trying to make, the writing is superb, innovative and certainly relevant.  The April edition featured INFLUENCERS. 

If you investigate websites, you will find an ever-increasing number of articles related to Influencer Marketing.  Influencer marketing is becoming, or I should say, is a significant factor in a person choosing one product over another.   One of our granddaughters is an influencer and her job is fascinating.  Let’s look.

DEFINITION:

  • the power to affect the purchasing decisions of others because of his or her authority, knowledge, position, or relationship with his or her audience.
  • a following in a distinct niche, with whom he or she actively engages. The size of the following depends on the size of his/her topic of the niche.

CLASSIFICATIONS:

There are various classifications depending upon circumstances.  Those are given below.

Mega-Influencers Mega influencers are the people with a vast number of followers on their social networks. Facebook, Instagram, Twitter, Snapchat, Utube, etc. are social instruments upon which influencers ply their trade.  Although there are no fixed rules on the boundaries between the different types of followers, a common view is that mega-influencers have more than 1 million followers on at least one social platform.  President Donald Trump, Kim Kardashian, Hillary Clinton and of course several others may be classified as Mega-influencers. 

Macro-InfluencersMacro-influencers are one step down from the mega-influencers, and maybe more accessible as influencer marketers. You would consider people with followers in the range between 40,000 and one million followers on a social network to be macro-influencers.
This group tends to consist of two types of people. They are either B-grade celebrities, who haven’t yet made it to the big time. Or they are successful online experts, who have built up more significant followings than the typical micro-influencers. The latter type of macro-influencer is likely to be more useful for firms engaging in influencer marketing.

Micro-Influencers Micro-influencers are ordinary everyday people who have become known for their knowledge about some specialist niche. As such, they have usually gained a sizable social media following amongst devotees of that niche. Of course, it is not just the number of followers that indicates a level of influence; it is the relationship and interaction that a micro-influencer has with his or her followers.

Nano-InfluencersThe newest influencer-type to gain recognition is the nano-influencer. These people only have a small number of followers, but they tend to be experts in an obscure or highly specialized field. You can think of nano-influencers as being the proverbial big fish in a small pond. In many cases, they have fewer than one thousand (1,000) followers – but they will be keen and interested followers, willing to engage with the nano-influencer, and listen to his/her opinions.

If we look further, we can “drill down” to the various internet providers hosting the influencer packages.

Bloggers— Bloggers and influencers in social media have the most authentic and active relationships with their fans.  Brands are now recognizing and encouraging this.  Blogging has been connected to influencer marketing for some time now.  There are many highly influential blogs on the internet.  If a popular blogger positively mentions your product in a post, it can lead to the blogger’s supporters wanting to try out the specific product.

YouTubers—Rather than each video maker having their own site, most create a channel on YouTube.  Brands often align with popular YouTube content creators.

Podcasts— Podcasting is a relatively recent form of online content that is growing in great popularity.  It has made quite a few household names now, possibly best epitomized by John Lee Dumas of Entrepreneurs on Fire.  If you have not yet had the opportunity to enjoy podcasts, Digital Trends has put together a comprehensive list of the best podcasts of 2019.  Our youngest son has a podcast called CalmCash.  He does a great job and is remarkably creative. 

Social Posts Only— The vast majority of influencers now make their name on social media.  While you will find influencers on all leading social channels, the standout network in recent years has been Instagram, where many influencers craft their posts around various stunning images.   

Now, if we go back to “Building Design + Construction”, they interviewed five influencers that apply their skills to the AEC profession.  I will give you, through their comments, the thrust of their efforts:

CHRISTINE WILLIAMSON— “My goal is to help teach architects about building science and construction.  I want to show how the “AEC” parts fit together.”

BOB BORSON—He is the cohost of the Life of an Architect podcast which gets about two hundred and sixty (260) downloads per day.  He would be a nano-influencer.  “Influencer” is a ridiculous word.  If you have to tell people you’re an influencer, you’re not”.  His words only.

AMY BAKER—Launched her Instagram account in 2018 and is the host for SpecFunFacts.  She discusses specifications and contracts and has around one thousand (1,000) followers.

CATHERINE MENG– Ms. Meng is the host of the Design Voice podcast. 

MATT RISENGER—Mr. Risenger hosts “Buildshownetwork”.   He first published Matt Risinger’s Green Building blog in 2006.  This was the manner in which he publicized his new homebuilding company in Austin, Texas.   To date, he has seven hundred (700) plus videos on YouTube.  Right now, he has six hundred thousand (600,000) subscribers.

CONCLUSIONS:  From the above descriptions and the five individual influencers detailed in the AEC magazine, you can get some idea as to how influencers ply their trade and support design and building endeavors.  Hope you enjoyed this one.

THE FARMHOUSE INN

April 16, 2019


Have you ever just happened upon and experienced a serendipity moment?  A period in time or circumstance that made you say, “why have we not done this before?”  Where have we been.  Well, that happened to my wife and I this past weekend.  We visited Madison, Georgia and stayed at the Farmhouse Inn.  The pictures you will see were taken by me as we walked the grounds.  Let’s first see just where Madison, Georgia is.

MADISON, GEORGIA

Madison is located about an hour and one-half from Atlanta as you go east on Interstate 20.  According to the 2000 census, it is a town of approximately four thousand permanent residents and is the county seat for Morgan County.

The first town lots in Madison were sold in 1809 so this is an old town.  As the cotton economy of the county expanded, so did the population of Madison. Many of the wealthy plantation owners who lived in the county began building town houses.  Many of these Antebellum homes have survived and can be seen on the walking/driving tour of the historic district. In 1844 the first of three great fires struck the community. The county courthouse, begun in 1809 and finally completed 15 years later, burned to the ground. However, most of the county records were saved. In 1869 the entire business district burned after fire broke out in Albert Shaw’s furniture store on South Main Street. Twenty-six (26) businesses were destroyed. The heat was so intense that many of the salvaged goods placed in the middle of the street burned also. In this fire, the city hall and all the town records were destroyed. The community began rebuilding immediately; however, it took ten years before all the lots burned in the fire had buildings on them.  Madison’s Antebellum homes and Victorian homes, as well as its tastefully restored downtown, offer a wide range of shops, tastes, sights and services that delight visitors from this country and abroad, as they travel along Georgia’s Antebellum Trail, the Georgia Antiques Trail and the Historic Heartland travel region.

FARMHOUSE INN:

The description above gives you a very brief understanding of the town itself. Now let’s take a look at where my wife and I stayed.

As you approach the facility you can certainly see the one hundred (100) acres that constitute a working farm.  Cows, chickens, goats, turkeys, a peacock, and most of the animals you would expect on a farm.

This is the driveway as viewed from the guest house.

I know the picture below looks very rustic but the interior was clean, comfortable and “up-to-date”.  The owners of the facility completely renovated an actual farmhouse barn and constructed a dining area, kitchen, common space and rooms.  I have no idea as to how much money they spent on the reconstruction and refurbishment of the overall complex.  I would say close to one million dollars.

There were two rooms in the barn and twelve rooms in the “Common House” adjacent to the barn.  The two JPEGs below will show the main guest house and the walkway to the guest rooms.   These digitals will give you some idea as to the layout of the overall complex.

No farm would be complete without a garden, or gardens.

No garden is complete without a scarecrow.

On the grounds of the Farmhouse Inn is a Baptist Church established in the early 1800s.  It is still a “working” church with services every Sunday morning and Sunday evening.  The view below is looking at the church from the garden.

The interior is just as you might expect, Spartan, but with air conditioning.

The exterior of the church.

One HUGE surprise, was dinner that night at the 220 Restaurant in downtown Madison.  We were tired but hungry.  As you can see, the dining area is absolutely exquisite with every detail being considered.  The food was gourmet—absolutely gourmet.  This was really a surprise coming from such a small town.  I expected BBQ, fast food and meat-and-three diners.  Not Madison, Georgia.  Great dining and we did not break the bank.  They also had a marvelous wine selection.

CONCLUSIONS:

You never know what you might find when you take a long weekend but this time, my wife and I were certainly surprised.  We will definitely go back.  I would love to have your comments.

 

 

MATILDA MIDNIGHT

March 23, 2019


If you follow my posts you know I love to talk about Chattanooga.  Chattanooga, or Ross’s Landing, as it was known in the days of the Cherokee Indians, is in east Tennessee and situated on the Tennessee River.  My home town.  One of the great things about Chattanooga is the amazing number of events the city offers and hosts AND the great number of really unique home-owned restaurants.  My wife, shown below, and I visited one of those unique restaurants this past Friday—MATILDA MIDNIGHT.  Let’s take a look.

Matilda Midnight is located in the Dwell Hotel at 120 East 10th Street—right downtown.  From the Dwell, you can comfortably walk to just about any location in Chattanooga including the Northshore and the Southside.  Both are rapidly growing areas hosting retail shops, wonderful dining and events at Coolidge Park, the Walnut Street Walking Bridge, Riverwalk, and other really interesting venues in the downtown area .

A picture of the Dwell is shown below.

Three very interesting and unexpected facts about The Dwell Hotel let you know you’re entering a facility that is wholly original: Colorful treats prepared by an in-house pastry chef magically find their way to your room each day; the hotel’s  sixteen (16) rooms all feature a unique design complemented by vintage furniture and curated art pieces; and the hotel is the realization of a dream that has lingered in the mind of owner Seija Ojanpera since she was a little girl, the evidence of which can be found in journals from her youth. Today, that young girl is a first-time hotelier who is ensuring that guests have a truly unforgettable experience in her dream-come-true property. Chattanooga’s first luxury boutique hotel presents an interior which exudes the energy of Old Hollywood and South Beach, while its exposed brick and limestone outer shell gives a gentle nod to Chattanooga’s industrial heritage. The result is a swanky take on midcentury modern that creates a luxury-meets-retro feel, with each room evoking a journey into another era. Meanwhile, nightlife now thrives at The Dwell thanks to its boldly imagined cocktail bar, Matilda Midnight.

Shown below is the small lobby where a guest checks in and discover information about the city.

My wife and I went directly to the bar where tapas are served from four P.M. till well into the evening each day.  The bar is fairly small with somewhat limited seating but extremely well stocked as you might expect, or at least hope. One thing very evident is the number of paintings and sculpture located within the bar area itself. You can see that from the JPEG below.

You can get a better idea as to the size by the following JPEGs.  I might note, we always eat fairly early, and we were there about 5:10 in the afternoon.  When we left around 6:45, the place was full with just about every seat taken.  Definitely a meeting place for after work individuals.  The empty seats in the digital pictures really gives you an incorrect impression.

Seating is very comfortable and quite intimate.  Areas shown below are duplicated within the bar itself.

I mentioned paintings.  They are numerous.

 

The alcove area below is a very comfortable place for guests to relax and “chill” as my grand-kids might say before going out on the town.

The menu is REALLY interesting with the fascinating cover as shown below.

The wine list is completely adequate as are the dishes or “cravings” shown on the right side.

You never outgrow you need for a 5:30 P.M. hamburger.  That’s what I had and it was “fully loaded”. My wife had four (4) wrapped chicken rolls with curry sauce.  They were equally delicious.

One distinctive thing about the Dwell, it’s tucked away on an unobtrusive, somewhat narrow, very quiet street. One would never know it was there.  That’s one of the charming things about the Dwell.  You will find other boutique hotels in Chattanooga such as the new Moxy and the new Edwin.  All located in areas that most non-tourists would never realize exist.   Both the Moxy and the Edwin have marvelous bar areas and great food just as the Matilda.

YOU REALLY NEED TO VISIT CHATTANOOGA.

 


For most of us, the city where we were born is the “best city on earth”.  EXAMPLE:   About ten (10) years ago I traveled with three other guys to Sweetwater, Texas.  About sixteen (16) hours of nonstop travel, each of us taking four (4) hour shifts.  We attended the fifth (50th) “Rattlesnake Roundup”. (You are correct—what were we thinking?)  Time of year—March.  The winter months are when the critters are less active and their strike is much slower.  Summer months, forget it.  You will not win that contest.  We were there about four (4) days and got to know the great people of Sweetwater.  The city itself is very hot, even for March, but most of all windy and dusty.  The wind never seems to stop.  Ask about Sweetwater— “best little city on the planet”.  Wouldn’t leave for all the money in the world.  That’s just how I feel about my home town—Chattanooga, Tennessee.

Public Art Chattanooga decided to add a splash of color to the monolithic grey hulk of the AT&T building, located on the Southside of Chattanooga proper.  This building is a tall windowless structure resembling the “BORG” habitat detailed in several Star Trek episodes.  Not really appealing in any sense of the word.  When Public Art received permission to go forward, they called internationally respected artist Meg Saligman.  Meg was the obvious choice for the work.  This is her largest mural to date covering approximately 42,000 square feet.  It is definitely one of the five (5) largest murals in the country and the largest in the Southeastern part of the United States.

The ML King District Mural Project reinforces the critical role public art plays in lending a sense of place to a specific neighborhood, and certainly contributes to future neighborhood beautification and economic development efforts. The images and people in the mural are inspired by real stories, individuals, and the history of the neighborhood.  For approximately six (6) months, people living and visiting the Southside were interviewed to obtain their opinion and perspective as to what stories would be displayed by the mural.  The proper balance was required, discussed, and met, with the outcome being spectacular.

This is a Meg Saligman Studios project.  Co-Principal Artists are Meg Saligman and Lizzie Kripke. Lead Artists Hollie Berry and James Tafel Shuster In 2006, Public Art Review featured Meg Saligman as one of the ten most influential American muralists of the past decade. She has received numerous awards, including the Philadelphia Mural Arts Program’s Visionary Artist Award, and honors from the National Endowment of the Arts, the MidAtlantic Arts Foundation, the Pennsylvania Council on the Arts, and Philadelphia’s Leeway Foundation.  Saligman has painted more than fifty murals all over the world, including Philadelphia, Shreveport, Mexico City, and now Chattanooga.  She has a way of mixing the classical and contemporary aspects of painting together. Prior to the M.L.K mural, Saligman’s most famous work is “Common Threads” located in the Philadelphia area. It is painted on the west wall of the Stevens Administrative Center at the corner of Broad and Spring Garden Streets. Other major works include “Philadelphia Muses” on 13th and Locust streets, a multimedia “Theatre of Life” on Broad and Lombard streets, “Passing Through”  over the Schuylkill Expressway, and the paint and LED light installation at Broad and Vine streets, “Evolving Face of Nursing”.  Saligman’s work can be viewed nationally in Shreveport, Louisiana, with “Once in a Millennium Moon”, and in Omaha, Nebraska, with “Fertile Ground.”

A key component of the M.L.K. Mural in Chattanooga was the local apprentice program offering an opportunity for local artists to work with the nationally recognized muralist and to learn techniques and methods for large scale projects such as this. From thirty-three (33) applicants, Meg interviewed and hired a team of six (6) locals who constituted an integral part of the program itself.  Each artist was hired for their artistic skill sets and their ability to work collaboratively as team members. Members of the local team are: 1.) Abdul Ahmad, 2.) Anna Carll, 3.) Rondell Crier, 4.) Shaun LaRose, 5.) Mercedes Llanos and 6.) Anier Reina.

Now, with that being said, let’s take a look.

From this digital photograph and the one below, you can get a feel for the scope of the project and the building the artwork is applied to.  As you can see, it’s a dull grey, windowless, concrete structure well-suited for such a face-lift.  Due to the height and size of the building, bucket trucks were used to apply the paint.

The layout, of course, was developed on paper first with designs applied to quadrants on the building.  You can see some of the interacies of the process from the JPEG above.

The planning for this project took the better part of one year due to the complexity and the layout necessary prior to initiating the project.  As I traveled down M.L.King Avenue, I would watch the progress in laying out the forms that would accept the colors and shades of paint.  In one respect, it was very similar to paint-by-numbers.  Really fascinating to watch the development of the artwork even prior to painting.

The completed mural covers all four (4) sides of the AT&T building and as you can see from the JPEG below—it is striking.

This gives you one more reason to visit Chattanooga.  As always, I welcome your comments.

SO THIS IS CHRISTMAS

December 24, 2018


I would definitely like to thank all of those individuals who follow my site and those looking while “clicking” through the Internet. As you all know, my site is not for everyone. I generally concentrate on the STEM professions, travel, and great restaurants my wife and I frequent in Chattanooga and during any travels we undertake. For all of you “out there”:

MERRY CHRISTMAS AND A VERY HAPPY NEW YEAR.

Let’s hope 2019 brings health and happiness to everyone and PEACE ON EARTH for the billions of people living on this wonderful “blue dot”.

This past week, my wife and I traveled to Dallas to spend time with our son and his family.   Driving through their neighborhood, we were taken to one house that definitely stands out.  I’m going to give you a pictorial of the house and grounds right now.  Take a look at this one.

 

As you can see, the name of the hose is Lizzyland. Named for the owner.  She is obviously really into decorating for Christmas. Given below, is the view from the street.

You would not believe the traffic trying to take a look. People stopping with cameras and walking around the entire house.

While we were there, two local camera crews were filming for their late-night news programs.  Apparently, the word had spread far and wide about the efforts put in by Lizzy.  We discovered that she had hosting an open house during December for the entire neighborhood and wanted to welcome her guests in style.  I think this did it.

Again—a very MERRY CHRISTMAS AND A HAPPY NEW YEAR.  Thank you so much for stopping by. I hope to post more frequently in 2019. 2018 was another very busy year.  Take care. See you in 2019.

 

1918

October 6, 2018


I want us to climb in Mr. Peabody’s Way Back Machine and travel back in time to the year 1918.  One hundred years ago.  What were things like back then; clothes, cars, entertainment, politics, technology, etc.    It’s amazing to me how many advances have been made in just one hundred years.  Let’s take a quick look.

  • The average life expectancy for men was forty-seven (47) years.
  • Fuel for automobiles was sold in drug stores.
  • Only fourteen (14) percent of the homes had a bathtub.
  • Only eight (8) percent of the homes had a telephone.
  • The maximum speed limit in most cities was ten (10) MPH.
  • The average wage in the US was $0.22 per hour.
  • The average worker made between two hundred ($200) and four hundred ($400) dollars per year.
  • More that ninety-five (95%) percent of births took place in homes.
  • A dentist made $2500 per year.
  • A veterinarian made between $1500 and $4000 per year.
  • Ninety percent (90%) of ALL doctors had no college education. Instead, they attended so-called local medical schools. Many of which were condemned in the press and the government as substandard.
  • Sugar was four cents ($0.04) per pound.
  • Eggs were fourteen cents ($0.14) per dozen.
  • Coffee was fifteen cents ($0.15) per pound.
  • Most women washed their hair only one per month and used Borax or egg yolks for shampoo.
  • The population of Las Vegas was thirty (30).
  • Two out of ten adults could not read or write and only six percent (6%) of all Americans had graduated from high school.
  • There were two hundred and thirty (230) murders reported in the entire United States.

If a picture is worth a thousand words—let’s have pictures.  All of following pictures are from Getty Images and were taken in the year 1918.  Let’s take a look.

HUGE differences—right?  One thing I am certainly grateful for is advances in medical technology.  Our life expectancy for a male is now seventy-eight (78) and not forty-seven (47).  Huge advances.

GOLF—A GOOD WALK SPOILED

September 13, 2018


Once a month I get together for lunch with a group of guys I’ve known forever.  We meet at a small restaurant called Marsha’s on Brainerd Road in Chattanooga.  Marsha’s has one of the best bowls of chili on the planet and even though it’s summer time the “heat” is worth it.  They also have great tuna fish and chicken salad.  We met this past Tuesday and the first question to be asked—what’s happening in the world?  One member of our group said he is backing off from watching the news due to his doctor’s requests.  He is having issues with high blood pressure and the doctor indicated not watching the news just might help his condition.

No news and more golf he said.  “I’ve seen you play golf and that’s not going to help your blood pressure”.  You need to stop playing golf AND stop watching the news.  I thought about this and just wondered if there might not be a little humor (if not a lot of humor) in the ancient game.  Let’s take a look.

  • Two golfers are ready to play on the 11thtee as a funeral cortege passes by. The first player stops, doffs his cap, and bows his head as the cortege passes. “That was a really nice thing to do,” the second golfer says. “It’s good to see there is still some respect in the world.” “Well, it’s only right,” the first golfer replies. “I was married to her for 35 years.”
  • After a particularly poor round, a golfer spotted a lake as he walked despondently up the 18th. He looked at his caddie and said, “I’ve played so badly all day, I think I’m going to drown myself in that lake.” The caddie, quick as a flash, replied, “I’m not sure you could keep your head down that long.”
  • A hacker was playing so badly that his caddie was getting increasingly exasperated. On the 11th, his ball lay about 160 yards from the green and as he eyed up the shot, he asked his caddie, “Do you think I can get there with a 4-iron?” “Eventually,” replied the caddie, wearily.
  • Two Mexican detectives were investigating the murder of Juan Gonzalez. ‘How was he killed?’ asked one detective. ‘With a golf gun,’ the other detective replied. ‘A golf gun?  What’s a golf gun?’ ‘I don’t know, but it sure made a hole in Juan.’ (Sorry for this one.)
  • A couple was sitting at a table in a very stylish restaurant waiting on the meal they had just ordered. The guy said, “you know, even though this is only our forth date I think I know you well enough to tell you anything. ““Yes, you can and I feel the same way so go ahead—you first”.  The guy says, “I love golf.  I watch the golf channel seven day a week and if I could play seven days a week I would.  Now your turn”.  The young lady says—“I’m a hooker”.  The guy looks at her are says,” OK, just keep your head down, grip the club firmly and square the head so it’s perpendicular to the ball”.  (My favorite.)
  • A golfer sliced a ball into a field of chickens, striking one of the hens and killing it instantly. He was understandably upset, and sought out the farmer. “I’m sorry,” he said, “my terrible tee-shot hit one of your hens and killed it. Can I replace the hen?” “I don’t know about that,” replied the farmer, mulling it over. “How many eggs a day do you lay?”

This has to cheer you up a little.  Now go out and play a round.

THE STATE OF CONFUSION

September 2, 2018


One of the most interesting new restaurants in Chattanooga is called The State of Confusion.  The history of its location will indicate how the name came about.

Fifteen months after the eclectic salvage outlet known as Estate of Confusion closed, the Main Street facility has opened as a unique, indoor and outdoor restaurant and bar known as State of Confusion.  The next two digital pictures will give you some idea as to what existed on that location prior to becoming Chattanooga’s newest eating facility.

The Estate of Confusion served as the location for art-related artifacts needed for photographers, sculptors and fabricators seeking something different.  In other words, it was a high-class junkyard.

The new facility at 301 East Main Street features made-from-scratch Latin American, New Orleans and low-country food, including Peruvian ceviche and wood-fire grilled meats and vegetables.  Their Peruvian ceviche menu is remarkably complete and with an extensive variety.  Approximately $2.5 million was spent to renovate and reactivate the former junk yard, which was owned by Greg Ross for nearly two decades of operation.

The new 330-seat restaurant includes indoor and patio seating in a variety of casual settings.  The design has retained the metal hangar, concrete buildings and foundations of the former salvage yard while adding locally made and unique bars, picnic tables and seating around wood-fired grills.  The outdoor terrace and indoor area are shown as follows:

(I want to apologize for the picture below.  I did not realize I had the bright light in the frame.)  You can get some idea as to the construction of the indoor eating area.  The owners made great effort in retaining the overall design, which explains the ceiling.

“State of Confusion is all about levity and fun with the highest quality, authentic food and fusion of flavors and dishes that you can’t get anywhere else,” said Allen Corey, CEO of Square One Holdings. “We traveled to Peru, the birthplace of ceviche, to understand ceviche; to New Orleans to craft the best muffuletta bread and bologna, and up and down the East Coast to curate the best seafood boils.”

The nearly 11,000-square-foot restaurant opened two weeks ago for lunch, dinner, brunch and special occasions and will offer both sit-down meals or just a place to hang out and sip ice-cold beer (served in ice buckets), cocktails or aguas frescas — a traditional chilled Spanish beverage of water and fruit.

Two bars with inside seating open to the outside terrace and face each other across the patio. State of Confusion will have its own sugar cane expeller to make its mojitos — a cocktail made from white rum, sugar cane juice, lime juice, soda water and mint.

At the front of the new restaurant in the former Main Street storefront, a small bar and takeout facility is being developed known as the Pump House. Sit-down dining will be in both the bigger building on the rear of the lot as well as outdoors in a giant patio, where the restaurant developers plan to put in Igloos in the winter for patio dining in colder weather.

To offer something new to the Chattanooga market (and also not available yet even in Atlanta or Nashville), the ownership decided to bring to the  Chattanooga market a seafood dish popular in the Pacific coastal regions of Latin America known as ceviche, which is considered a national dish in Peru. Ceviche is made from fresh raw fish cured in citrus juices, such as lemon or lime, and spiced with ají or chili peppers.  According to the owners, “This is something totally unique for our area and we think will be very popular.   “It’s light eating, very healthy and sophisticated and has a unique and great taste — if you do it right.” “We really had a crash course with some of the best ceviche chefs in Lima because we want to make sure we offer genuine, Peruvian-style ceviche here in Chattanooga,” Heckler said.

The new restaurant also plans to offer Argentina-style wood-grilled entrees, including house-ground burgers, steaks and seafood and its own unique Bologna. Most of the menu entrees will range in price from $9 to $10 for sandwiches up to $40 for the most expensive ceviche, steak and seafood items. Appetizers will start around $6.50.

To prepare other menu items, restaurant crews traveled to New Orleans and Miami to study menus and food and drink preparation styles and techniques.

“When we started out on this project we knew we wanted authentic cuisine so we traveled to Peru, New Orleans and Miami to be able to deliver these specific culinary items,” Walton said. “We also want to have the levity and the ultimate hang out place that is very casual to allow you to have this great made-from-scratch, unique food in a very fun atmosphere.”

State of Confusion is one of the biggest restaurants to open on the Southside and is among a half dozen eateries that have or will soon open in and around Main Street and the Choo Choo in the past couple of years.

My wife and I walked in about 5:30 P.M. on 31 August to give it a try.  It was already packed with a capital “P”.  Take a look at the experience.

Our waitress was Trystan who turned out to be extremely knowledgeable and very accommodating.  She had sampled all of the entrees and side dishes and came with great recommendation.

We decided to order from the “STARTERS” menu so we might sample multiple dishes. My wife, LOVES shell fish so she had the muscles.

I, on the other hand, really enjoy calamari.

One of the most interesting dishes is the “Monkey Bread” shown below.  It was fabulous. I can certainly recommend it to you when you visit.

CONCLUSIONS:

Reviews are important so let’s take a look at what others are saying. As I mentioned earlier, it’s only been open two weeks so the number of responses is, for the time being, somewhat limited although we loved it and definitely will go back.

I keep saying it’s about time you visit Chattanooga, Tennessee to put “some south in your mouth”.  You are going to love the dining experiences and the scenic experience.  To be a “river city” we offer a great deal. Come on down.


There’s a little something for everyone at Magnolia Market at the Silos. Shopping, games, the garden and even a bite to eat. The Market itself is staged and set up with one goal in mind: to inspire you to own the space you’re in. We hope that you’ll come to visit and leave excited about your home. It’s with a grateful heart that I welcome you to magnolia.com. Chip and I run a few businesses here in Waco, Texas, but Magnolia Market holds a special place in my heart. This entire business idea was born completely out of a dream I didn’t know could ever come to life. It’s truly only because a fiercely faithful, brave and bold husband pushed me to pursue my dream that it ever came to be.

In 2003, we bought our “Little Shop on Bosque” and opened the first Magnolia Market. In that store, I developed and sharpened my design style and skills, grew as a business owner, and gained much needed confidence in Magnolia Market and myself.”

Those words were uttered Joanna Gains of Waco, Texas. Magnolia Market at the Silos is a thriving business with very upscale merchandise for the home.  Chip and Joanna are shown in the digital below.

While visiting our son, daughter-in-law and grandson in Dallas this past week, my wife, our third granddaughter (shown below) and I traveled to Waco to take a look at the “Silos”.  The trip from Dallas is a little over an hour and thirty minutes.  Not bad with great interstate roads.

You know you are here by the sign on the gift shop.

I think Chip and Joanna selected a perfect location for their facility.  The vacant silos give a very distinct appearance to the location and can be seen from several blocks away.

A very nice and usable map of the Silo District locates everything within the grounds.  Everything is within walking distance and no motorized vehicles are permitted on the grounds.  They would be absolutely unnecessary anyway.

The entrance way runs just to the left of the silos.  Their size and height relative to people visiting the facility shows how massive they actually are.

When taking a left turn after the silos, you see an open “game” area.  There are bins located to the left of the game area where balls, Frisbees, and other toys are located for the benefit of anyone wishing to spend time while the family is shopping.

If you visit Magnolia at the Silos you are interested in shopping, eating and visiting the newly opened bakery.

There is food and a great variety, BUT it all comes from food trucks located just behind the game area. There is a Magnolia Restaurant but that facility is off-site.  We did not visit the restaurant.

The next three digital photographs show the shopping area.  It is a huge area and the pictures really do not do the size justice.   The merchandise is top quality and not cheap.   No Walmart here.  You get what you pay for and people were lined up at the cash registers.  People were definitely buying.

I thought it was interesting that Chip had his own small space and I do mean small.  You get the picture from below.  The overwhelming number of items available for sale relate to decorating home interiors.

“We can’t wait to welcome you to Silos Baking Co., our on-site bakery filled with Joanna’s personal recipes and hand-picked favorites—like “The Silos Cookie”, “The Prize Pig” bacon and cheddar biscuit, and the “Nuts & Bolts” cupcake. We don’t want you to miss this little corner of the Silos—it’s definitely the sweetest!”

Once again, the words of Chip and Joanna.  The bakery is truly a must-see.  Be prepared to wait in line about twenty to thirty minutes.  The bakery goods are top quality, fresh, made that day and very well displayed.

My wife and our granddaughter indicate shopping was good.  Hopefully you can see the menu from the picture below.

CONCLUSIONS:

I think Magnolia at the Silos is a marvelous success story and a wonderful place to visit.  It’s truly a fun place.  You can spend all day or as much time as you wish.  Parking in their lot is ten dollars with the lot definitely in walking distance of the facility.

 

CENTRAL MARKET—DALLAS

July 14, 2018


When we visit our family in Dallas, Texas we ALWAYS make at least one stop at the Central Market on 5750 East Lovers Lane.  The digital below gives you some idea as to the size of the facility—its is HUGE.  Everything from soup to nuts, all fresh daily, with an amazing verity of choices for every want and need including ethnic.   In this case, a picture or pictures, are better than a thousand words so this post will be pictorial in nature.  I do not think you will regret the digital visit.  Here we go.

The outside is not very dramatic. Pretty much “plain Jane” as it were but wait until you see the inside.

No way we start shopping without taking our grandson.  As you can see, he is driving the bus.

VEGGIES:

If variety is the spice of life you are in “tall cotton” when you first visit the vegetable section. This is the very first area you come to when you enter.  The picture below does not do the area justice.  There are three additional long tables and one shorter table loaded with anything you might want or need including vegetables I have never heard of much less eaten.  The citizens of Dallas represent a very diverse culture so Central Market caters to those cultures.

FRUITS:

Same way with fruits. You name it—they have it.  Again, four tables of fruits neatly arranged and labeled to provide any customer with a superb selection.

FISH DEPARTMENT:

All fresh although there is a frozen fish section in coolers located within the department.


 

$26.99 per pound for lobster tails.  You might also notice the size of the bay scallops.  They are absolutely huge.

MEAT DEPARTMENT:

Two sixty (60) foot counters of meat for consideration.  If they don’t have it, you done need it.  There are even “exotic” meats such as ostrich, buffalo, snake, etc etc.

GRAINS:

This is one of the most intriguing displays in the store.  Each container carries a different consumable.  As you can see, there are well over fifty (50) to consider.  Again, Dallas is a diverse city and many shop here because they know they can find foods and ingredients common to their upbringing.

COFFEE:

The various coffees displayed cover the field and come from many many different countries.  You can buy the bean or grind in the store.

BREAD SELECTION:

To me, the most impressive section of the Central Market is the great variety of bread they offer.  ALL bread, including muffins and pastries are baked at the store on a daily basis.

CHEESES:

The second most-impressive displays are in the Cheese Department.  Again, if they don’t have it you don’t need it.

WINE:

With bread and cheese, you have to have wine and of course they do.  Take a look.

PASTERIES:

We may as well finish with dessert.  Take a look at the selection below.

CONCLUSIONS:

I obviously do not know if you ever travel to Dallas but if you do, here are several places you need to visit:

  • The Central Market
  • AT&T Stadium (Home of the Cowboys)
  • The George W. Bush Presidential Library
  • The Perot Museum of Natural History
  • The Dallas Arboretum
  • Pecan Lodge (Best brisket in Dallas)

Just a thought.

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